Adidas Recrutement For Senior Strategic Digital Account Manager

Website adidas

Job Description:

  • To drive profitable and sustainable market share growth within assigned Key Accounts. Whilst optimising our digital KPI’s.

Job Responsibilities:

  • To understand the assigned accounts and categories and document this by Account Fact Books
  • To support the development of account strategies, formalising them by Strategic Account Plans and get sign-off by the direct superior.
  • Working with the Cluster & European DPC teams, develop and negotiate a Digital Joint Business Plan.
  • Coordinate subsequent implementation of product range decisions and continuously monitor the on-site assortment for availability, price, out-of-stock rate etc.
  • Execute Digital Shelf optimization initiatives based on solutions developed by DPC in close collaboration with the account’s digital team
  • Collaborate with brand teams to drive relevant digital marketing content – both for online & social
  • Enhance the visibility of the adidas & Reebok brands across your account, tailoring to maximize impact based on the respective specific consumer journey
  • In partnership with Market DPC Analytics, measure key performance metrics and quantify commercial impact based on enhancements and facilitate the forecasting of online sales & growth ambitions across your account

Job Requirements:

  • Proven experience in Planning, Selling and Negotiating
  • Comfortable presenting complex topics to stakeholders at various organizational levels both in person and remotely
  • Strong communication skills: written, oral and presentation
  • Strong industry knowledge, across divisions of footwear, apparel and accessories/equipment
  • Strong cross functional experience across marketing and sales
  • In depth understanding of local markets’ consumers, accounts, economic environment and commercial needs

Qualifications & Experience:

  • Experience in E-Commerce (ideally site management and consumer journey analysis, SEO or SEM)
  • Sportswear industry experience is a plus
  • Knowledge of local E-Commerce landscape.
  • Understanding of key Digital success metrics along the consumer journey on- and off-site (conversion, click-through rate etc.)

Job Details:

Company: adidas

Vacancy Type: Full-time

Job Functions: Supply Chain

Job Location: Manchester, England, UK

Application Deadline: N/A

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